The Onboarding team owns the first experience every user has after signing up for Reddit. Every new Redditor, on every platform, walks through a flow we design, and our job is to make those first interactions feel streamlined, delightful, and personal. We guide each user through the signals we need to tailor their experience, then use those signals to help them quickly discover the magic of Reddit: valuable content and communities that feel approachable, relevant, and immediately rewarding from their very first session.
Few teams at Reddit sit closer to the company's growth than this one. The decisions we make in the first session compound for the entire lifetime of a user, and the difference between a flow that connects and one that doesn't is the difference between someone becoming a lifelong Redditor or never coming back. That kind of leverage is rare, and it's why this work is some of the most impactful product engineering happening at the company.
We get there by combining polished product engineering, ML-powered personalization, and rigorous product experimentation, in close partnership with product, design, and data science cross functional partners. We move fast, we ship to learn, and we measure everything we ship. If you want your work to genuinely shape how millions of people experience Reddit for the first time, this is the team to do it on.
🏗️ Foster and Guide the Technical Strategy for Onboarding
Define and accelerate the backend architecture for a newly onboarded user: the signal-collection systems that learn who a new Redditor is, the personalization pipelines that turn those signals into a tailored first feed, and the experimentation infrastructure that lets us iterate on the moments that decide whether someone becomes a lifelong user. You won't be following a roadmap; you'll shape how we build the systems that compound for every user's lifetime.
🤝Partner With the EM to Cultivate a Growth Engineering Mindset
Growth teams operate differently than platform teams. We prioritize experimentation and iteration, which means sometimes we throw things away to move faster. You'll help the team internalize that operating model: what it means to build for learning, how to balance velocity with reliability, and how to stay rigorous when moving fast.
🤖Scale Impact Through Collaborative Engineering
You'll build and maintain deep partnerships with the engineering teams whose surfaces directly shape a newly onboarded user's experience: Relevance, Feeds, Notifications, and beyond. Many of these collaborations will touch ML-powered systems that surface the right content to the right users. You'll be the bridge that ensures Onboarding has a technical representation for the team and a collaborative influence on their roadmaps.
📊Instrument, Measure, and Iterate
Establish the instrumentation and experimentation foundations that let the team run rigorous A/B tests on growth levers. Use metrics to make the case for the bets worth taking, and deprioritize efforts that don't meet goals.
🔗Guide Cross-Functional Alignment
Serve as the engineering voice in XFN partnerships with Product, Design, Data Science, and other Consumer platform teams. You'll align stakeholders on technical feasibility and tradeoffs, co-author roadmaps that bridge user experience goals with backend realities, and represent Onboarding Engineering in Reddit-wide technical forums.
⚡Raise the Bar on Engineering Excellence
Advocate for reliability, scalability, and maintainability across a complex, high-scale distributed system. Lead design reviews, establish patterns that the broader organization can learn from, and ensure that moving fast never becomes an excuse for accruing crippling tech debt. You'll define what "great" looks like on this team.
Benefits:
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
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